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The Creative Bar Abroad

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The Creative Bar traveled to Germany in September for the annual Eurobike show. Our clients Intense Cycles, VEE Tire Co. and Haro Bikes were amongst 1,320 exhibitors who presented their latest offerings, including 300 absolute world premiers. “The global show” attracted 46,300 trade visitors from 111 countries and 1,845 journalists from 46 nations.

Shortly after, we visited Interbike, an annual industry event consisting of over 750 companies representing more than 1,200 brands. This serves as a one stop opportunity to connect with the entire bicycle industry, discover emerging trends and learn new business ideas. This year, we are proud to announce that our client, Intense Cycles, was awarded Interbike’s Mountain Bike of the Year for their Tracer T275C.

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