A Giving Heart Foundation
About AGHF
A Giving Heart Foundation was started by Colleen and Mike Berk and their family after their newborn Brayden was diagnosed with Aortic Valve Stenosis, requiring balloon angioplasty at just one month old. Although the procedure went well and their son continues to grow strong, the Berks have fears for the future – and the invasive surgeries Brayden may have to endure. The Berks decided no other family should have to go through this ordeal alone, and our small, grassroots, all-volunteer foundation was born. We believe every child has a right to experience the growing, learning, playing, curious, messy joys of childhood. Your donation to A Giving Heart Foundation can help transform the lives of these kids and give them the childhood they deserve.
Why Branding Matters
Establishing
A strong
Brand Identity
Branding encompasses more than just visual elements. A Giving Heart Foundation’s brand is distinct and purposeful. Brand identity is not just a logo. It is a design scheme composed of a number of core elements that come together to create a distinctive look and feel that makes the brand instantly recognizable.
Branding Portal
The A Giving Heart Branding Portal serves as digital branding resource. Here the AGHF can access key elements of the branding guide, from colors, to tone and manner information through a web link.
Website Design
Developing A Giving Heart Foundation’s website meant creating a digital experience as intuitive as its mission. The purpose of the website was to highlight what the organization does. In particular, there was emphasis on receiving donations and sponsors.
